Sy Choudhury, Wind River's director of market development for digital consumer, will join other industry experts to discuss "Managing the Network in the Retail Environment" at The Western Show. During this discussion the panel will explore key questions facing the industry today including how to restructure network and business plans to account for and profit from the proliferation of wired and wireless devices. Is the answer home networking, installed and managed by the communication provider? Do we control the type and number of devices that can be connected to the network or just develop different ways to manage the connection into the home? Mr. Choudhury will address these questions and others, focusing largely on building secure gateways for the broadband-enabled home.
Wednesday, December 3, 2003
2:30 p.m. - 3:45 p.m. (PT)
Anaheim Convention Center
Room 207 A/B
800 W. Katella Avenue, Anaheim, CA 92802
Communication providers are in the midst of major changes concerning how they offer and profit from services provided to their customers. Today's typical consumer is likely to purchase a variety of retail devices--from DVDs to PCs to digital cameras and more--which connect users to the network and consume bandwidth, but rarely provide revenue back to the communication provider. As the demand for secure connected devices mounts, companies must work together to determine the best options for building the next generation of seamless networks that meet the highest standards in innovation while creating revenue for the vendors involved.
Mr. Choudhury will be available before and after the panel for press interviews. If you are interested in scheduling a briefing, please contact firstname.lastname@example.org.
About Wind River:
Wind River is the worldwide leader in embedded software and services. It provides market-specific embedded platforms that integrate real-time operating systems, development tools and technologies. Wind River's products and professional services are used in multiple markets including aerospace and defense, automotive, digital consumer, industrial, and network infrastructure. Wind River provides high-integrity technology and expertise that enables its customers to create superior products more efficiently. Companies from around the world turn to Wind River to create the most reliable products and to accelerate their time to market.
Founded in 1981, Wind River is headquartered in Alameda, California, with operations worldwide. To learn more, visit Wind River at www.windriver.com or call Wind River at 1-800-872-4977.
Wind River Systems and the Wind River Systems logo are trademarks of Wind River Systems, Inc., and VxWorks is a registered trademark of Wind River Systems, Inc. All other names mentioned are trademarks, registered trademarks or service marks of their respective companies.
Director, Global Communications